How MyAlice is Helping to Streamline eCommerce Business Management in Bangladesh
Starting your own business comes with various ups and downs, and the journey to success requires ambition, hard work, and innovation. Such a story is that of MyAlice’s founder and CEO Shuvo Rahman, winner of the Forbes 30 under 30…
How Bondstein Tapped into the Nascent Internet-of-Things Market in Bangladesh to Great Success
In the wake of the Fourth Industrial Revolution, there has been an explosion of technological advancements. One innovation that manages to stand out from the deluge of advancements is IoT (Internet of Things). IoT involves devices that can communicate to…
How Shuttle Grew Fast by Addressing a Crucial Social Pain Point (And Grew Even More by Pivoting During the Pandemic)
That women in Bangladesh don’t feel safe in public transportation is common knowledge. It’s shocking how little has been done to address this crucial issue. However, that also meant that this particular area had a lot of potential to work…
Why Sexism in Ads Still Persist Today (in a Different Way Than You Expect)
Sprite’s 2016 ‘Brutally Refreshing’ ad campaign brutally offended women with lines like “She’s seen more ceilings than Michelangelo” and “You’re not popular, you’re easy”, the 2020 Peloton’s holiday commercial portraying a Black Mirror version of the happy housewife and the…
The Downside of Corporate “Wokeism”
While most brands these days try to advocate for positive social changes, there are only a handful of institutions that have the potential to actually create a difference. Mass media and large corporations perpetuate this activism in the name of…
How Coca-Cola Used Coke Studio to Aid its Rebranding Efforts
Coke Studio is a concept by Coca-Cola involving recorded music in the studio which was later released on television. The first coke studio was launched in Brazil back in 2007. After that, Coke Studio Pakistan launched in 2008, Coke Studio…
How the Gamestop Short Squeeze Led to the Bankruptcy of Melvin Capital
If you’re someone who stays up-to-date with the global stock market news, you probably already know what I’ll be talking about. And even if you’re not one of those people, there’s a high possibility that you got to know something…
How Netflix Spearheaded the Streaming Revolution (and Why it Spends So Much on Original Content)
Netflix began its streaming service in 2007, but its founder, Reed Hastings, had envisioned the move much earlier. Hastings laid out his vision for the company to Ted Sarandos, head of content at Netflix, all the way back in 1999.…
The Pathao Conundrum: Why Most Startups Fail When Scaling
Recently, Pathao, the ridesharing startup, laid off three hundred employees as part of a ‘significant restructuring.’ Several analysts and investors have stated that this is because of investors backing out in the face of impending regulatory reforms, with the government…
How Link Can Disrupt the On-Demand Service Platform Industry in Bangladesh
On-demand service platforms are rising in popularity in Dhaka, and for good reason too. These platforms provide a one-stop solution for our home and office servicing needs. The way things used to be, you would need to personally know a…
